Julio Urquidi
News Editor
Backed by investors, including Western Digital, KPCB and others, the cloud storage company, UpThere, announced its $77 million funding for its storage service that was also just released into general availability.
The company’s storage app, UpThere Home, sends files directly to UpThere’s cloud service, skipping over a mobile devices’ local storage. Once stored, the files are made private and shareable, getting categorized and grouped together into device agnostic organizational collections called Loops which replaces traditional folder architectures.
Now available for Windows, Mac, iPhone and Android, UpThere costs $4.99 per month and includes the UpThere Home app, the UpThere service and 200 GB of storage; additional 100 GB increments are available for an additional $1.99 per month.