I've been having problems with my new Sierra EM7430 modem being recognised/connected to the RT-AC68U running Merlins firmware. I can insert my older Sierra 320U and it connects within a few minutes. Is the EM7430 supported?
Try using stock Asus firmware and if it still doesn't work contact Asus support. Merlin has previously stated that he doesn't touch anything to do with USB modem code.